June Highlights

This month, Charline, Creative Strategist, is taking you behind the scenes!
In June, gaming was in the spotlight with YOP. Together with our neighbors the Gangstères, we worked on several exciting projects.
First, we helped create a full campaign around the brand's "Grand Live de l'été", featuring one of France's biggest streamers. Our team was on-site to create content with participants and share behind-the-scenes moments on YOP's TikTok account.
We also supported YOP's Roblox live event with another top French streamer to launch the brand's two new summer flavors. To keep the campaign alive over time, we produced five videos around the activation.
To top it all off, we won an award at the Grand Prix des Stratégies Digitales for the "Passe en mode YOP" campaign, created with content creator Mastu.
June was also a busy month with Back Market. We produced more than 130 assets for eight different markets, including video shoots, static content, and UGC, as part of the brand's international mobile app download campaign.
We also announced five new clients who entrusted us with their social media: Leetchi, Gnocchi Lustucru, Chronodrive, Etat Pur, and Freixenet Gratien. Welcome!
To support all these projects, two new team members joined The Source this month : welcome, Camille and Mathis!
And finally, we brought back one of our favorite annual traditions: our TOP 3! It's our way of showcasing the best projects each team member worked on this year, with a personalized hook for everyone.
Overall, June was full of creativity, exciting projects, and great teamwork. And we can't wait to tell you more about what's coming in July. 💚





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