September Highlights

Back-to-school season seemed busy for everyone, and The Source was no exception!

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Over the past few weeks, our teams have been hard at work supporting the brands whose social media we manage year-round — including PlayStation, OpenClassrooms, Trésor, Matmut, Hello bank! and Xpeng, with plenty of fresh, creative content.

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Another highlight: the Netflix TikTok account just hit 10 million followers! A huge milestone for a project we’ve proudly grown from day one.

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Press-wise, September brought a few great spotlights too:

- Michael’ nomination as Head of Social Media

- The launch of our Influence division, led by Illona

- An interview with Fabien in Le Figaro about how brand presence is evolving on TikTok

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We also had the chance to speak to 800 ISCOM students about The Source’s journey and our social media expertise, a truly inspiring experience.

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As tradition goes, we wrapped up our annual “Top 5” day, where 40 members of our team each shared their 5 favorite projects of the year on LinkedIn, flooding feeds with creativity and pride.

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And this month, our family got bigger with 7 new team members: welcome Charline, Nicolas, Jean-Baptiste, Flavio, Marie, Yanis, and Corentin!

Fun fact: three of them were already part of The Source in the past and decided to come back after exploring new horizons, and that’s something we love to see.

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To top it all off, we closed the month with two Gold awards with Netflix for Squid Gamed 1, 2, 3 Soleil on the Champs-Élysées at the Grand Prix Stratégies.

A beautiful collective win: congratulations to Netflix and all the partner agencies involved!

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That's it for September, and we cannot wait to see what October will bring us!

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